Inspired by design, we approach new subjects with an open mind and fresh eyes, to build our own convictions – that will potentially challenge yours. We believe the true value of an idea can only be measured when it meets its market so we try to go from brief to prototype launch as quickly as possible.
A full innovation project lasts 16 weeks but we have broken our methodology down into smaller bricks that we can activate separately based on their relevance for your specific needs.
Full innovation project
In 4 months, we go from a brief to a ready-to-launch concept prototyped and tested on the market.
Explore market & consumer pain points through design, business, science and technology to map out innovation opportunities
Construct 4 concepts with strong potential impact; that speak to the needs of the user, are feasible and economically viable
Build a prototype and simulate its market launch, iterate based on real consumer feedbacks and refine a launch strategy
Exploration (topic, trend, target)
Our ultimate goal is to see our innovation projects launched in real life. There are many ways we can help you make this happen.
Pilot / soft launch
Launch a business
Grow an initiative